SEO Link Auditor

Remote - Calgary, AB


Reporting to Director, Global SEO, the SEO Link Auditor is responsible for managing and overseeing all inbound links to High Tide, Inc assets for compliance with Google Webmaster Guidelines. Your mission is to ensure a quality link portfolio across all High Tide, Inc eCommerce assets that strictly comply with Google Webmaster Guidelines.

Key Accountabilities

  • Design and maintain regular link audits for eCommerce assets.
  • Review 3rd party links.
  • Manage and Remove/Disavow toxic or manipulative links.
  • Provide regular reporting on disavowed links, new links, and overall link health of eCommerce assets.

Required Qualifications

  • At least five years of experience in SEO.
  • Solid understanding of Google Webmaster Guidelines.
  • Experience with link research tools such as Ahrefs and SEM Rush.
  • Ability to analyze and decipher between a natural link, spam links, deceptive links, negative SEO links, and other types of links that could positively or negatively impact rankings.
  • At least five years of experience in work with link management disavows and Google penalty recovery.
  • Strong analytical, planning, problem-solving, and research skills.
  • Attention to detail